Monday, June 27, 2011

Marketing Management (PGDMM)


Marketing Management (PGDMM)

MS-61 Consumer Behaviour
MS-62 Sales Management
MS-63 Product Management
MS-64 International Marketing
MS-65 Marketing of Services
MS-66 Marketing Research
MS-68 Management of Marketing Communication and Advertising
MS-611 Rural Marketing
MS-612 Retail Management

Operations Management


Operations Management (PGDOM)

MS-51 Operations Research
MS-52 Project Management
MS-53 Production/Operations Management
MS-54 Management Information Systems
MS-55 Logistics and Supply Chain Management
MS-56 Materials Management
MS-57 Maintenance Management
MS-58 Management of R&D and Innovation

Financial Management  (PGDFM)



MS-41 Working Capital Management
MS-42 Capital Investment and Financing Decisions
MS-43 Management Control Systems
MS-44 Security Analysis and Portfolio Management
MS-45 International Financial Management
MS-46 Management of Financial Services

Human Resource Management


Human Resource Management (PGDHRM)

MS-21 Social Processes and Behavioural Issues
MS-22 Human Resource Development
MS-23 Human Resource Planning
MS-24 Employment Relations
MS-25 Managing Change in Organisations
MS-26 Organisational Dynamics
MS-27 Wage and Salary Administration
MS-28 Labour Laws

Master of Business Administration (MBA)


Master of Business Administration (MBA)
The MBA Programme consists of 21 courses in all. These comprise of :
● All the courses in PGDIM (Eleven Courses) i.e. MS-1 to MS-11
● Five courses from any one of the specialisation streams
● Compulsory Courses (MS-91, MS-95) and one elective course (MS-92/93/94/96/97)
● Project Course (MS-100) equivalent to 2 courses.

Starting its operation in 1987, the School of Management Studies today offers a wide range of Programmes. The School follows a system of course-wise registration in its management programme. In the management programme, semester system is followed as: January to June (first semester of the year) and July to December (second semester of the year). The following courses are on offer for the year 2011/2012 in First and Second Semesters respectively. For semesterwise course offers in the subsequent years, student may refer to the IGNOU website for details of courses added/deleted or any change in schedule. The students should opt for registration of those courses only which are on offer during a particular semester.


(January to June)
1 MS-1 Management Functions and Behaviour
2 MS-2 Management of Human Resources
3 MS-3 Economic and Social Environment
4 MS-4 Accounting and Finance for Managers
5 MS-5 Management of Machines and Materials
6 MS-6 Marketing for Managers
7 MS-7 Information Systems for Managers
8 MS-8 Quantitative Analysis for Managerial
Applications
9 MS-9 Managerial Economics
10 MS-10 Organisational Design, Development and
Change
11 MS-11 Strategic Management
12 MS-91 Advanced Strategic Management
13 MS-95 Research Methodology for Management
Decisions
14 MS-100 Project Work (equivalent to two courses)
15 MS-21 Social Processes and Behavioural Issues
16 MS-22 Human Resource Development
17 MS-23 Human Resource Planning
18 MS-24 Employment Relations
19 MS-41 Working Capital Management
20 MS-42 Capital Investment and Financing Decisions
21 MS-43 Management Control Systems
22 MS-51 Operations Research
23 MS-52 Project Management
24 MS-53 Production/Operations Management
25 MS-54 Management Information Systems
26 MS-61 Consumer Behaviour
27 MS-62 Sales Management
28 MS-63 Product Management
29 MS-64 International Marketing
30 MS-65 Marketing of Services
31 MS-92 Management of Public Enterprises
32 MS-93 Management of New and Small Enterprises


(July to Dec)
1 MS-1 Management Functions and Behaviour
2 MS-2 Management of Human Resources
3 MS-3 Economic and Social Environment
4 MS-4 Accounting and Finance for Managers
5 MS-5 Management of Machines and Materials
6 MS-6 Marketing for Managers
7 MS-7 Information Systems for Managers
8 MS-8 Quantitative Analysis for Managerial
Applications
9 MS-9 Managerial Economics
10 MS-10 Organisational Design, Development and
Change
11 MS-11 Strategic Management
12 MS-91 Advanced Strategic Management
13 MS-95 Research Methodology for Management
Decisions
14 MS-100 Project Work (equivalent to two courses)
15 MS-25 Managing Change in Organisations
16 MS-26 Organisational Dynamics
17 MS-27 Wage and Salary Administration
18 MS-28 Labour Laws
19 MS-44 Security Analysis and Portfolio Management
20 MS-45 International Financial Management
21 MS-46 Management of Financial Services
22 MS-55 Logistics and Supply Chain Management
23 MS-56 Materials Management
24 MS-57 Maintenance Management
25 MS-58 Management of R&D and Innovation
26 MS-66 Marketing Research
27 MS-68 Management of Marketing Communication
and Advertising
28 MS-611 Rural Marketing
29 MS-612 Retail Management
30 MS-94 Technology Management
31 MS-96 Total Quality Management
32 MS-97 International Business




Something about IGNOU University


The Indira Gandhi National Open University was established by an Act of Parliament in 1985 to achieve the
following objectives:
● democratising higher education by taking education to the doorsteps of the students
● providing access to high quality education to all those who seek it, irrespective of age, region, or formal
qualifications
● offering need-based academic programmes by giving professional and vocational orientation to the courses
● promoting and developing distance education in India
● setting and maintaining standards in distance education in the country — as an apex body for the purpose.
Some of the special features of the Open and Distance Education System currently practised by IGNOU are:
● Relaxed entry requirements
● Provision of equal opportunity of admission to people from all over the country
● Provision of learning at one’s own pace, place and time
● Cost-effective and cost-efficient educational operations
● Multi-media approach in the preparation of course packages
● Self-instructional Printed and Audio/Video course materials
● Network of student support services throughout the country
● Face-to-face Counselling and Tele-counselling
● Continuous evaluation through assignments
● Provision of terminal examination two times a year
● Interactive Satellite Aided Communication Network (Teleconferencing).
● Interactive Radio Counselling

MS-02 Management of Human Resources Headline Animator